The bill strengthens consumer and worker protections against surveillance-based pricing and automated wage-setting (with transparency, correction rights, prohibitions, and stronger enforcement) at the cost of higher compliance, litigation exposure, potential lost personalized pricing benefits, and added complexity for multistate and small employers.
Consumers and workers gain clear rights to know what surveillance-derived data and automated decisioning affect prices or pay, plus the ability to correct inaccurate data before it’s used.
Consumers are protected from surveillance-based individualized price discrimination, reducing targeted higher prices and unfair differential pricing.
Workers (especially gig, freelance, and low-wage workers) are barred from having wages set using surveillance-derived personal data and gain statutory remedies (actual damages or at least $3,000 per violation) and federal enforcement backstops.
Businesses face substantial new compliance costs, operational burdens, and administrative lead times (disclosures, accuracy processes, 180-day notices), which could raise prices, reduce hiring, or deter small firms from expanding.
Expanded private rights, statutory damages, and broader FTC/agency authority increase litigation risk and legal costs for a wide range of organizations (including nonprofits and common carriers).
Firms that rely on individualized pricing, behavioral targeting, or dynamic discounts may lose revenue or stop offering personalized deals, which could reduce some consumer benefits (like targeted discounts) and business profitability.
Based on analysis of 5 sections of legislative text.
Prohibits individualized surveillance-based price and wage setting, requires disclosure and 180-day notice, and creates FTC/EEOC/state enforcement and worker/consumer remedies.
Official title: To prohibit certain uses of algorithmic decision systems to inform individualized prices and wages, and for other purposes.
Introduced July 23, 2025 by Greg Casar · Last progress July 23, 2025
Prohibits companies from using surveillance-based price setting and surveillance-based wage setting, while carving out narrow, disclosed exceptions (cost‑based differences, broad discounts, and limited locality/cost‑of‑living wage models). It requires firms to publish clear procedures 180 days before using these systems, provide data-accuracy safeguards and consumer/worker correction processes, and disclose what data and automated decision-making influence prices or wages. The Federal Trade Commission enforces the price rules and certain unfair-practices provisions; the Equal Employment Opportunity Commission and private/state actors can enforce the wage rules; state laws that provide greater protections and collective bargaining agreements remain in force.