Sponsors (39)
Introduced July 23, 2025 by Greg Casar · Last progress July 23, 2025
The bill strengthens consumer and worker protections against surveillance-driven pricing and automated wage-setting and creates robust enforcement and correction rights, but does so at the cost of higher compliance and litigation risks for businesses, potential uneven protections across states and non-union workers, and possible disruption to employer practices.
Consumers and workers (including gig and low-income workers) are protected from individualized pricing and wage-setting based on surveillance-derived data and gain mandatory notice plus rights to correct inaccurate data before it is used.
Affected individuals and states can obtain stronger remedies and enforcement (private lawsuits, state attorneys general actions, statutory damages and federal agency enforcement), increasing deterrence and chances of compensation for harms from abusive automated pricing or pay systems.
States can keep or adopt stronger protections (and the law limits federal preemption to direct conflicts), preserving state-level privacy and workplace safeguards and reducing some federal overreach.
Businesses (especially small and multi-state firms) face increased compliance costs and potential revenue losses from limits on individualized pricing, disclosure and data-correction requirements, and new administrative processes.
Expanded private rights, statutory damages, invalidation of certain arbitration/class-waiver clauses, and broader FTC authority significantly raise litigation risk and potential legal costs for employers, nonprofits, and common carriers.
Exemptions (e.g., systems using only locality cost-of-living data), preserved weaker state rules in some places, and CBA-focused protections mean many workers—particularly non-union and gig workers—may still face gaps in protection.
Based on analysis of 5 sections of legislative text.
Bans surveillance-based individualized pricing and wage-setting, requires 180-day public procedures and disclosures, and gives FTC, EEOC, and state officials enforcement powers.
Prohibits companies and other persons from using surveillance-based automated systems to set individualized prices or wages. It requires firms to publish conspicuous procedures at least 180 days before first using such systems, disclose what data and automated decision-making they use, provide data-accuracy safeguards and a correction/challenge process, and follow narrow exceptions for cost-based differences, broad discounts/loyalty programs, and limited geographic cost-of-living wage systems. The Federal Trade Commission and the Equal Employment Opportunity Commission gain enforcement authority, state attorneys general and private parties have civil remedies, and the law preserves stronger state protections and collective bargaining rights while requiring notice and bargaining where unions exist.