Apeel Reveal Act of 2025

This bill would require clear labels on fruits and vegetables that have a shelf‑life–extending coating applied to them. The rule covers coatings that are put directly on produce, including products from Apeel Sciences like Edipeel and Organipeel. If a coated fruit or vegetable isn’t labeled, it would be considered mislabeled under federal food rules.

Key points:

• Who is affected: Farmers, packers, grocery stores, and shoppers who buy fresh produce.
• What changes: Produce with these coatings must include a label that clearly discloses the coating’s use.
• Timing: Health officials must issue guidance on what the label should say within 180 days of the law taking effect, and the labeling requirement starts 1 year after the law is enacted.

What this means for you: You’ll be able to see on the label if your fruits or vegetables have a coating to keep them fresh longer, helping you make informed choices at the store.