Sponsor
Roger Wayne Marshall
Senator · R-KS
Senator · R-KS
The bill increases transparency and enforceability of U.S. origin claims—benefiting consumers and enabling potential premiums for domestic producers—while imposing compliance and relabeling costs and possibly creating international trade frictions that could raise costs for producers and buyers.
Consumers can more reliably identify beef raised or processed in the U.S., making it easier to choose verified domestic products.
U.S. livestock producers and processors can use specific verified claims (e.g., 'Born, Raised, and Processed in U.S.A.'), creating opportunities for premium pricing and market differentiation.
Clearer statutory definitions for 'Processed in U.S.A.' and related claims reduce deceptive labeling and improve enforcement consistency under the FMIA, increasing label credibility.
Processors, exporters, and producers will face new compliance costs to document origin, verify supply chains, and change labels, which can raise production costs and ultimately consumer prices.
Prohibiting a general 'Product of U.S.A.' claim limits marketing flexibility and will force relabeling of existing inventories, disrupting branding and imposing one-time costs on firms.
U.S.-specific origin-labeling rules may diverge from other countries' systems, creating confusion or friction in international trade and complicating export/import compliance.
Based on analysis of 2 sections of legislative text.
Bans “Product of U.S.A.” on covered beef and creates three voluntary U.S.-origin/process labels with USDA rules due in 180 days.
Official title: Direct the Secretary of Agriculture to promulgate regulations modifying labeling requirements for beef and beef food products.
Introduced November 4, 2025 by Roger Wayne Marshall · Last progress November 4, 2025
Prohibits the use of the label “Product of U.S.A.” on beef and beef food products covered by the Federal Meat Inspection Act and directs USDA to issue new labeling regulations within 180 days. Establishes three voluntary origin/process labels—“Processed in U.S.A.,” “Raised and Processed in U.S.A.” (live animal raised in the U.S. for at least 100 days before processing), and “Born, Raised, and Processed in U.S.A.”—and limits “Processed in U.S.A.” to beef substantially transformed in a U.S. facility inspected under the Federal Meat Inspection Act. The law would change how beef origin claims are made on packaging, require USDA rulemaking and enforcement guidance, and create defined voluntary label categories that processors and marketers can use if they meet the specified criteria.