Recognizing the importance of trademarks in the economy and the role of trademarks in protecting consumer safety, by designating the month of July as "National Anti-Counterfeiting and Consumer Education and Awareness Month".

This resolution recognizes how important trademarks are to the economy and to keeping shoppers safe. It highlights the problem of fake goods and sets the month of July as “National Anti-Counterfeiting and Consumer Education and Awareness Month” to promote learning and awareness about these issues .

The goal is to help people spot fakes, protect their health and wallets, and support honest businesses by respecting trademarks .

• Key points
  • Who is affected: Shoppers, families, and businesses that rely on trusted brands
  • What changes: July is designated to focus on education about counterfeits and the value of trademarks
  • When: During the month of July