Sponsors (4)
The bill increases price transparency for consumers and gives them FTC-backed remedies, but imposes near-term compliance costs and legal risks on sellers and may still confuse consumers because labeling applies only to certain discretionary tariffs.
Consumers (taxpayers and middle-class families) will see the tariff portion of a product's price displayed, enabling clearer price comparisons and more informed purchase decisions.
Consumers (taxpayers and middle-class families) gain a federal remedy against deceptive tariff-related pricing through FTC enforcement using UDAP authorities.
Small businesses are exempted from the labeling requirement, reducing compliance burden and administrative costs for smaller sellers.
Retailers and importers (including many small businesses) must change pricing displays and systems within 30 days, imposing immediate compliance costs and operational disruption.
Consumers (taxpayers and middle-class families) may be confused because labeling applies only to certain 'covered' tariffs (discretionary presidential tariffs after Jan 20, 2025), making it unclear which items are affected.
Sellers (especially small businesses) face increased legal risk and potential civil penalties from expanded FTC enforcement for noncompliance, raising costs and liability exposure.
Based on analysis of 2 sections of legislative text.
Requires sellers to show the portion of a product's price that is attributable to certain presidentially‑imposed tariffs (effective for tariffs in force on/after Jan 20, 2025).
Official title: Ensure transparency with respect to the impact of certain tariffs on the prices of goods, and for other purposes.
Introduced May 13, 2025 by Charles Ellis Schumer · Last progress May 13, 2025
Requires sellers to show U.S. consumers, clearly and conspicuously, how much of a product’s price is due to a “tariff surcharge” for certain presidentially‑imposed tariffs that began on or after January 20, 2025. Small businesses (per the Small Business Act) are exempt. The Federal Trade Commission enforces violations as unfair or deceptive acts and may write implementing regulations.