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Updates child-directed online privacy rules to restrict how websites, apps, and online services collect, use, and share data about children and teens. It bans targeted, individualized advertising to minors using personal data, limits data collection and retention, requires clearer notices and verifiable consent, and creates rights to review, correct, and delete data. It also adds special protections for school-related services and rules about cross-border data transfers.
Requires federal oversight and reporting: the FTC must produce an early oversight review of platform compliance processes within three years and annual enforcement reports beginning one year after enactment; the Comptroller General must complete a one-year study on teens’ use of financial technology and related privacy risks. The law includes a severability clause so valid provisions remain if part of the law is invalidated.
Passed/agreed to in Senate: Passed Senate with amendments by Unanimous Consent.
Introduced March 4, 2025 by Edward John Markey · Last progress March 5, 2026